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Hello, we are Jung Yoon Nam and Harin Park from French department. We made a public
           advertisement poster for decreasing drunk driving.
           The presentation will be conducted in the order of watching the clip, the explanation of
           the poster, and the public interest character of the poster.

           Then, let’s watch the clip first.

           As we saw in the video, one child's future disappeared due to one’s single misjudgment.
           And the child's family will live with guilt and vengeance for the rest of their life.
           According to a survey by the Highway Transportation Corporation, an average of 53.6
           drunk driving incidents occur every day. In this way, drunk driving is ruining lots of lives
           and families every day. So, after watching this video, we sincerely felt the seriousness of
           drunk driving, then we decided to create a poster with the theme of drunk driving.

           Let's take a look at the poster. Red wine is being filled in the bottle. Doesn't the red color
           of the wine give the impression that it's pouring blood? And, there is a car falling into the
           wine glass with blood like wine. This car may be a drunk driving car or a victim car.
           Driving after drinking means that both the assailant and the victim will suffer. Above the
           red bloodstains, there is a letter "YOU ARE POURING NOT WINE BUT LIFE". As this
           phrase implies, pouring alcohol means controlling the life of not only yourself but also
           others. Also, if you look closely at the poster, you can't see the hand to pour alcohol and
           the hand to receive it. So, the owner of the hand can be diversely interpreted.

           The owner can be a black person or a white person and woman or man and teenager or old
           adult. By this, we wanted to emphasize that everybody can be the perpetrator or the victim.
           And we will leave you with other hidden interpretations.
           According to a police investigation, about 1.2 people die from drunk driving every day on
           average. Someone might think that this number is less than he or she thinks. But what if
           this 1.2 person is including your family or a friend? Like the kid in the video we watched,
           we all can be a victim of drunk driving on the way back home from work, home from
           school, or way back home after meeting friends. A red wine glass that someone happily
           poured can come back with someone else's bloodstains. Therefore, through this poster, we
           wanted to raise awareness of drunk driving and give a message that we should not hurt
           others by our momentary desire.
           Thank you.







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